The Power of Nice: How to Conquer the Business World with Kindness
Descriere: Thaler and Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. Challenging the mean-spirited "me or you" mentality, they show that "nice" companies have lower employee turnover, lower recruitment costs, and higher productivity.
- Autori: Linda Kaplan Thaler, Robin Koval
- Editura: Broadway Business
- Anul aparitiei: 2006
- ISBN: 9780385518925
- Numar de pagini: 127
- Categorie: Business
Pret: 83,00 RON