Discovery-Driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity
Descriere: You’ve been charged with growing your business. Incremental growth can no longer deliver the results you need. You need truly dynamic growth – and you need to achieve it without risking a hugely expensive gamble. How can you encourage innovative new ventures and pursue ambitious growth while minimizing risk?
- Autori: Rita Gunther McGrath, Ian C. Macmillan
- Editura: Harvard Business School Press
- Anul aparitiei: 2009
- ISBN: 9781591396857
- Numar de pagini: 249
- Categorie: Business
Pret: 136,00 RON